Success Story: Boosting PASIFIKAID's donor engagement
PASIFIKAID is an Australian based, non profit organisation that focuses on education, health, and community development initiatives in the Pacific region, particularly in Vanuatu.
The organisation works with local indigenous communities to support the next generation of leaders by rebuilding schools damaged by natural disasters, such as Cyclone Harry in 2020, which left facilities like Tasmalum School on Espiritu Santo in ruins.
The Challenge
PASIFIKAID required an improved system for donor engagement and relationship management to advance their mission. This included processing online donations, tracking donor histories, managing partnerships, and mapping stakeholder networks, all while maintaining data security.
Our Solution
Crawl Walk Run worked with Pasifikaid to implement a CRM system tailored to their requirements. This included:
Online Donation Processing: Integrations were set up for one-off and recurring donations, allowing contributions via the website with automated confirmations and receipt generation.
Donor History Tracking: Custom fields were introduced to record giving patterns, preferences, and engagement history, facilitating donor segmentation and targeted communications about project outcomes.
B2B Donor Management: Pipelines were developed for corporate relationships, to track proposals, meetings, and commitments systematically.
Stakeholder Relationship Tracking: The CRM's data model enabled mapping of connections with government officials, businesses, influencers, and community leaders, with logging of interactions and task assignments for follow-ups.
The Results
The CRM has improved PASIFIKAID's operational efficiency, enabling more effective donor management and personalised outreach. Notably, it supported their Vanuatu Earthquake Relief Appeal following the 7.3 magnitude earthquake in December 2024 near Port Vila, which caused significant loss of life, home destruction, and infrastructure damage.
The system facilitated streamlined donation processing for emergency aid, including food, clean water, temporary shelter, and medical care, helping Pasifikaid respond promptly to the crisis.
Our Nonprofit Focus
Crawl Walk Run’s consulting team has over 10 years of experience deploying CRM systems for nonprofit and care based organisations. We serve as a reliable partner for organisations handling sensitive data and those undertaking valuable community work.
This success story highlights how Crawl Walk Run CRM implementations and services deliver real value for nonprofits like PASIFIKAID. Whether you're managing donations, donor histories, or multi-faceted stakeholder relationships, our expertise ensures a solution that scales with your organisation.
